Anna Sui Live Your Dream Perfume - New Anna Sui Fragrances for Women

New Anna Sui Live Your Dream Perfume for Women

"Designer Anna Sui's expression of her credo of self-confidence and inner strength"

"Live your dream!" is a philosophy that permeates Anna Sui's life. Whether she’s signing autographs, designing or thinking about what is important in the world, "I am convinced, she muses, if you can think it . . . if you can imagine it . . . you can make your dreams come true!"

Anna Sui lives in an optimistic, borderless sphere. "I’m well known, she explains, for mixing metaphors in my fashions: nostalgia / trendiness, good girl / bad girl personas. I love contrasts and I’ve played on these themes in my cosmetics and certainly my first fragrance. In my new fragrance, Sui Dreams, I wanted to express optimism and the fulfillment of my philosophy of life."

"In fact," she continues, "my fashion designs, and especially my second fragrance, have each been conceived to take a woman to a new place, which I believe is fanciful, fun and cutting-edge."

To celebrate the tenth anniversary of Anna Sui's first foray into cosmetics and fragrance. Live Your Dream, a new perfume for women named for the designer's own motto, is effervescent and exhilarating! It is a fragrance that is upbeat, positive, and full of energy. Live Your Dream is described as "feminine and sophisticated", and for those who are "eternally Young At Heart". The fragrance notes include lily of the valley, waterflower accord, white pepper, sheer jasmine, Bulgarian rose, teak wood, musks, tonka bean, cedar and sandalwood. The new floral fragrance is packaged in the same bottle as the original Anna Sui fragrance but tinted pink, an optimistic shade that is intended to mark Sui’s success story from Detroit to New York and the world of fashion. The fragrance’s ad campaign will be fronted by Karen Elson—Sui’s favorite model—shot as a modern-day Alphonse Mucha poster and embodying the Art Nouveau era.

Anna Sui Live Your Dream is available in 30 and 50 ml Eau de Toilette and in matching body products.

Anna admits to having a fascination with the perfumers. "It is always surprising," she explains, "how many things there are to consider. In the beginning of the process, all you think about is what you like. When you become familiar with all the different ingredients you realize what an important role each can play in the creation of a brilliant memorable fragrance."

The contradictions of Anna Sui's edgy, unorthodox fashions and innovative, individualistic lifestyle give her fragrances an irresistible appeal. She is full of surreal tantalizing surprises which reminds us of the painter, Chagall, whose colorful figures float with loving abandon high above the everyday world to lift our spirits and encourage us to dream.


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