In 2003, FHI HEAT, Inc. entered into an exclusive partnership with the world's leading manufacturer of professional ceramic flat irons to create the "FHI Heat" brand of ceramic flat irons. Working with the top engineers and researchers in South Korea, FHI HEAT has invested millions of dollars in R&D each year to pioneer the most advanced technologies in thermal styling tools. Since its introduction, FHI HEAT quickly developed a reputation in the professional beauty industry for producing the most innovative and best performing styling irons on the market. In the last five years, FHI HEAT has expanded into a full line of hair styling products including flat irons, curling irons, blow dryers, wireless heat razors, ionic brushes, carbon combs, heat conditioning products, chemical straightening systems, clips and other hair accessories. With the retail prices of its styling irons and blow dryers in the $100 to $400 range, FHI HEAT products compete at the top end of the luxury hair appliance market and are sold in the country's most premiere salons.
FHI HEAT is a styling appliance company driven by excellence and dedicated to providing the best, most innovative products and solutions for today’s professional beauty market.
Their mission is to become the global brand of choice for premier salons, stylists and platform artists offering the highest quality, technologically advanced styling tools, education and career training, with outstanding customer service.
FHI HEAT is committed to blazing new trails and revolutionizing the styling appliance market through innovation and technology. Their philosophy is to empower professional hairdressers with the most technologically advanced products in the industry so they can realize their artistic visions in the most effective way. The word “heat” in our corporate name refers to the fact that FHI HEAT offers the widest temperature range and heat retention capabilities in the market. They believe in “healthy” heat – which is the integration between the power of heat and the highest grade materials and technological capability to allow our tools to optimally preserve and benefit the health of the clients’ hair over time. By providing the most progressive industry training for hair stylists, they help professionals hone and advance their skill set to flourish in their careers and set new fashion trends for the beauty industry.
FHI HEAT’s corporate philosophy is to conduct business in socially-responsible, ethical manner working with the highest level of integrity while aiming to further health and wellness, special environmental and social causes, diversity at the workplace, and quality of life on a global scale.
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