New Badgley & Mischka Couture Perfume for Women

Since Mark and James joined forces in 1988, Badgley Mischka has captivated the fashion press and prominent retailers with their sophisticated style that caters to a younger, more modern couture customer, while not forsaking women of any age. They have remained true to this design philosophy, and the consistent integrity of their collections has pushed them to the forefront of fashion. Their timeless designs appeal to a range of women, including celebrities like Madonna, Catherine Zeta Jones, Jennifer Lopez, Kate Winslet, and Ashley Judd.

To celebrate their 20th anniversary, team Badgley & Mischka have concocted a new fragrance meant to embody the dreams and glamor that their company was able to foster. The idea is simple, as Badgley puts it "One zip..or in this case, one spritz and you're glamorous!." It is a lighthearted reference to the much more arduous preparation stars go through to get ready for their big day or evening on the red carpet. Called Couture, the scent was inspired by a roster of feminine celebrities, and even icons such as Teri Hatcher, Sharon Stone, Elizabeth Taylor, Eva Longoria Parker and Sarah Jessica Parker. It gives every woman a magical feeling of putting on a couture gown, feeling sexy, confident and alluring. "Our style harks back to the glamorous Hollywood of the Forties," say the designers.

The Fragrance is a floriental woody scent, feminine and sexy. It’s a luxurious blend of rich, sensual fruits joined with exquisite feminine florals and seductive musks. The notes include Purple Plum, Blackberry, Pear Nectar, Jasmine, Gardenia, Violet, Sensual Musks and Creamy Woods. The fragrance bottle was inspired by the designers’ love of ine crystal, accessorized with luxurious metallic gold on each panel and with openings at each corner to let the fragrance shine through. The violet is a reference to the color of the eyes of Elizabeth Taylor and the gardenia note is an allusion to Sharon Stone.

The collection will include eaux de parfum in three sizes, 1 oz, 1.7 oz, 3.4 oz and matching body products.




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