New Polo Modern Reserve Cologne for Men

New Zirh Ikon Cologne for Men

Can you believe the Ralph Lauren Polo fragrance is 30 years old this year! Polo Modern Reserve, a new, ‘updated’ edition of the 1978 Polo fragrance is intended to celebrate Polo’s birthday. Polo is still one of the top 15 men’s fragrances in the U.S. Polo Modern Reserve takes Polo's formula and reinvents it's notes with artemisia, basil, bergamot, chamomile, cumin, juniper berry, geranium, carnation, jasmine, ‘pine needle,’ rose, thyme, tobacco, amber, cedar, leather, musk, moss, patchouli and frankincense. Polo Modern Reserve erases green notes, replaces chamomile with cardamom, tobacco with vetiver-leather, juniper berries with pimento berries, and frankincense with myrrh incense. (Other listed notes for Polo Modern Reserve are basil, liquid jasmine, humidor wood, patchouli and ‘sueded’ leather.) Like Polo, Polo Modern Reserve was developed by perfumer Carlos Benaïm.

Leslie Marino, general manager of L’Oréal Designer Fragrance Division, said Polo Modern Reserve is “…a little stronger and more masculine” and uses “purer raw materials” than Polo.

Polo Modern Reserve Eau de Toilette is available in two sizes: 120 ml and a limited edition 240 ml Eau de Toilette in a numbered leather box with 24-karat-gold details on the box and bottle.

You may also like: Polo Cologne for Men, Polo Blue Cologne for Men, Chaps Cologne for Men


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